Paula Harsley

The power behind the right words for your business

ABOUT
I specialise in bringing internal and external business communications to life.

The words you choose impact the effectiveness of your message. I can turn the passion that you have for your business into impactful, memorable and understandable communications which will attract attention and give your business the edge.

Having spent over twenty years in the finance sector writing documentation for sales, account management and customer service departments, I then spent thirteen years working with and for expanding small businesses across a variety of industries including food procurement, logistics, IT and tech. With such a breadth of knowledge and experience, I can tailor a bespoke communications package to suit your specific requirements.

I understand the needs of busy business owners, leaders and managers. Your time is best spent doing what you excel at - so why not let me create the communications that you'd love to have the time or expertise to do if you could?

Give me a call to discuss what you need and how I can help.  I might even visit you in my classic Citroen 2CV!

Website Reviews and copy creation

You may know that the wording on your website helps you get found, but did you know updating it regularly helps to keep getting you found? You don't need to refresh your whole website and spend thousands. Talk to me and I'll ensure your website wording is ๐—ถ๐—บ๐—ฝ๐—ฎ๐—ฐ๐˜๐—ณ๐˜‚๐—น, ๐—บ๐—ฒ๐—บ๐—ผ๐—ฟ๐—ฎ๐—ฏ๐—น๐—ฒ ๐—ฎ๐—ป๐—ฑ ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐—ฎ๐—ฏ๐—น๐—ฒ ๐˜๐—ผ ๐—ต๐˜‚๐—บ๐—ฎ๐—ป๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ถ๐—ฟ๐—ฟ๐—ฒ๐˜€๐—ถ๐˜€๐˜๐—ถ๐—ฏ๐—น๐—ฒ ๐˜๐—ผ ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฒ๐—ป๐—ด๐—ถ๐—ป๐—ฒ๐˜€!

Social Media with heart and Personalised Blogs

If you offer a personalised service to your clients, you will want to have personalised blogs and social media, too. If you don't have the time to update your social media and blog posts, however, or the expertise to collate informative short articles, why not let me do it for you? ๐—œ ๐—บ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐˜„๐—ถ๐˜๐—ต ๐—ต๐—ฒ๐—ฎ๐—ฟ๐˜ - ๐—ฟ๐—ฒ๐—ฎ๐—น๐—ถ๐˜€๐—บ, ๐—ฐ๐—ผ๐—ป๐˜ƒ๐—ฒ๐—ฟ๐˜€๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—ฎ๐—ป๐—ฑ ๐—ต๐—ผ๐—ป๐—ฒ๐˜€๐˜. You can't beat the human touch to create effective blogs and social media content which build personal connections. Why not ask me to create them on your behalf under an agreed schedule to create the best results?

Social Media content training

How do your team communicate your vision? Do they fully understand your brand values? Do you need ideas for content writing? Do your team have the right security settings to protect your business? Do they know how to maximise their reach on social media? I can deliver ๐—ผ๐—ป๐—ฒ ๐˜๐—ผ ๐—ผ๐—ป๐—ฒ ๐—ผ๐—ฟ ๐—ด๐—ฟ๐—ผ๐˜‚๐—ฝ ๐˜๐—ฟ๐—ฎ๐—ถ๐—ป๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ฒ๐—ป๐˜€๐˜‚๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฒ๐˜€๐˜€๐—ฎ๐—ด๐—ฒ ๐—ถ๐˜€ ๐—ต๐—ฒ๐—ฎ๐—ฟ๐—ฑ ๐—ฐ๐—น๐—ฒ๐—ฎ๐—ฟ๐—น๐˜† ๐—ฎ๐—ป๐—ฑ ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐—ป๐—ฑ, whoever is posting.

Internal communication plans, documentation and strategy updates

Whether you need regular internal newsletters to update staff; policy documents written or you simply need to communicate change or strategy updates, I can help. I can create an ๐—ฒ๐—ป๐˜๐—ถ๐—ฟ๐—ฒ ๐—ถ๐—ป๐˜๐—ฒ๐—ฟ๐—ป๐—ฎ๐—น ๐—ฐ๐—ผ๐—บ๐—บ๐˜‚๐—ป๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฝ๐—น๐—ฎ๐—ป ๐—ผ๐—ฟ ๐—ฎ๐—ฑ ๐—ต๐—ผ๐—ฐ ๐˜‚๐—ฝ๐—ฑ๐—ฎ๐˜๐—ฒ๐˜€.

Articles and Press Releases

Publishing impactful content in the form of articles and Press Releases is an excellent way to ๐—ฒ๐—ป๐˜€๐˜‚๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—ถ๐˜€ '๐˜€๐—ฒ๐—ฒ๐—ป' by clients, suppliers and competitors. I will ensure the passion you have for your organisation is transferred to the written page. I will also ensure that all digital copy is written to ๐—บ๐—ฎ๐˜…๐—ถ๐—บ๐—ถ๐˜€๐—ฒ ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฒ๐—ป๐—ด๐—ถ๐—ป๐—ฒ ๐—ผ๐—ฝ๐˜๐—ถ๐—บ๐—ถ๐˜€๐—ฎ๐˜๐—ถ๐—ผ๐—ป (๐—ฆ๐—˜๐—ข).

Awards submissions

๐—ช๐—ถ๐—ป๐—ป๐—ถ๐—ป๐—ด ๐—ฎ๐˜„๐—ฎ๐—ฟ๐—ฑ๐˜€ ๐—ฐ๐—ฎ๐—ป ๐—ฏ๐—ฒ ๐—ฎ ๐—ด๐—ฟ๐—ฒ๐—ฎ๐˜ ๐˜„๐—ฎ๐˜† ๐˜๐—ผ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ - but only if you get shortlisted or actually win! With a record for submitting winning submissions, I will try my best to ensure that you win the awards that will have the best results for your business' profile.

Sales

How well do you promote your business when providing a quotation or within brochures and flyers? I can assist with formatting ๐—ฑ๐—ผ๐—ฐ๐˜‚๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐˜„๐—ต๐—ถ๐—ฐ๐—ต ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ ๐—ฐ๐—น๐—ฒ๐—ฎ๐—ฟ ๐—ผ๐˜‚๐˜๐—น๐—ถ๐—ป๐—ฒ๐˜€ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜๐˜€ ๐—ฎ๐—ป๐—ฑ ๐˜€๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ, deftly highlighting the benefits to the person signing the cheque as well as the end user.

Neurodiversity support

It is estimated that 1 in 7 people are neurodivergent. If you, or one of your employees is neurodivergent, business writing can be a challenge. ๐ˆ ๐ฐ๐ข๐ฅ๐ฅ ๐ฐ๐จ๐ซ๐ค ๐ข๐ง ๐ฉ๐š๐ซ๐ญ๐ง๐ž๐ซ๐ฌ๐ก๐ข๐ฉ ๐ฐ๐ข๐ญ๐ก ๐ข๐ง๐๐ข๐ฏ๐ข๐๐ฎ๐š๐ฅ๐ฌ ๐ญ๐จ ๐œ๐ซ๐ž๐š๐ญ๐ž ๐ฉ๐จ๐ฐ๐ž๐ซ๐Ÿ๐ฎ๐ฅ ๐œ๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐œ๐š๐ญ๐ข๐จ๐ง๐ฌ in a way that works for them, bringing out their clever thinking into words reflecting their true selves. I am very empathetic with experience of working shoulder to shoulder with amazing neurodivergent people.

Editing and Proofreading

You've written your pitch, presentation, email or article and read it so many times that you're blind to the errors within. Alternatively, you may not realise that they are errors. ๐–๐ก๐ฒ ๐ง๐จ๐ญ ๐ฅ๐ž๐ญ ๐ฆ๐ž ๐ž๐๐ข๐ญ ๐š๐ง๐ ๐ฉ๐ซ๐จ๐จ๐Ÿ๐ซ๐ž๐š๐ ๐ฒ๐จ๐ฎ๐ซ ๐ข๐ฆ๐ฉ๐จ๐ซ๐ญ๐š๐ง๐ญ ๐œ๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐œ๐š๐ญ๐ข๐จ๐ง๐ฌ ๐ญ๐จ ๐ž๐ง๐ฌ๐ฎ๐ซ๐ž ๐ญ๐ก๐ž๐ฒ ๐š๐ซ๐ž ๐š๐ฌ ๐ข๐ฆ๐ฉ๐š๐œ๐ญ๐Ÿ๐ฎ๐ฅ ๐š๐ฌ ๐ฉ๐จ๐ฌ๐ฌ๐ข๐›๐ฅ๐ž? The right words matter - the words you write matter, too!

Why am I the right wordsmith for you?
A wordsmith is someone who is a skilled user of words.

I've always loved working with words. From playing Scrabble; writing stories and essays at school to writing engaging sales documentation and appealing policy content for growing businesses, I relish the challenge of finding the right words to suit.

I also have a passion for helping others and gain enormous satisfaction in transferring an owner's vision for their business into impactful content, alongside giving ideas and advice if necessary.

Being a wordsmith enables me to save you time, prevent you from grappling with an area that isn't necessarily your area of expertise as well as providing you with quality internal or external copy.

Whether reviewing your website wording; writing winning awards submissions; translating tech-speak; creating quirky content or simply providing you with an informative Press Release, I will find the right words to project, promote and pitch your business effectively.

Let me tell your story - contact me today.
  • Near Chippenham, Wiltshire
  • Whilst I am based in Wiltshire, I am happy to work with clients throughout the UK, so please get in touch.

*
*
Charity Support
Wiltshire and Bath Air Ambulance have been providing vital critical medical care by land and air, across Wiltshire and Bath, since 1990.

They can give the same level of critical care as a hospital, bringing their expert team and specialist equipment to people in need, wherever they need it.   Assisting with trauma caused by medical incidents, road traffic accidents, household or commercial premises accidents and more.

The charity receives no regular direct Government funding or National Lottery grants, so relies on donations from the general public and businesses across Wiltshire and Bath to continue their lifesaving service.  I am proud to be a member of their Business Club which helps to support thier valuable work.